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Famiglia Aimar
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Barge · at the foot of Monviso

Nebbiolo,
dressed in pink.

Two rosés from a small family vineyard in the Pinerolese hills of Piedmont. Picked by hand, made to be shared.

A bottle of Rosè free Chérie resting on a fence, with the meadows and mountains of Barge behind it

The wines

Two ways to say Chérie

Nebbiolo is Piedmont's signature grape. We make it pink, with just a few hours on the skins: the result is a delicate colour, aromas of small red berries and a freshness that calls for a second glass.

Rosé wine

Rosè Chérie

Our still rosé. Nebbiolo and Merlot hand-picked in Barge and made slowly, to keep the character of the grapes intact. Pale powder-pink, with wild strawberry and raspberry on the nose, elegant and savoury on the palate.

Grapes
Nebbiolo, Merlot
Serve at
10–12 °C
Pair with
aperitivo, cured meats, fish, summer food
Ask for Rosè Chérie
Bottle of Rosè free Chérie with the tag showing the artwork Mirror of the Soul

Brut sparkling rosé

Rosè free Chérie

Our house bubbles. Nebbiolo and Arneis in a fresh, lively brut with a fine perlage. Around its neck hangs a tag with an artwork by Marzia Boaglio: a bottle made for giving, with a message worth keeping.

Grapes
Nebbiolo, Arneis
Serve at
6–8 °C
Pair with
toasts, crudo, fried food, the whole meal
Ask for free Chérie
Rows of vines heavy with grapes and a small red tractor, with mountains in the background

The winery

One family, one hill, Monviso in front of us

We are in Barge, in the hamlet of Assarti, where the Pinerolese hills meet the Alpine valleys. The climate here is mild, the soils are rich in minerals and vines have been grown for generations.

We work the vineyard almost entirely by hand, from pruning to harvesting into crates. In the cellar we do as little as possible: we want you to taste where the grapes come from.

For us, wine is above all an excuse to be together. That's why we make rosé: wines to share, to bring to dinner with friends, to open for no reason at all.

Federico Aimar

A member winery of the Consorzio DOC Pinerolese

Harvest

Picked by hand, crate after crate

When wine meets art

Mirror of the soul

Be what you want,
bring who you are.

Rosè free Chérie is more than a bottle: it carries a message of love and togetherness. Its ingredients are special ones: equality, respect, love and sharing.

To tell this story we turned to Turin artist Marzia Boaglio, founder of Meta-Futurism, an inclusive movement that speaks to everyone without distinction. Her work Specchio dell'anima (Mirror of the Soul), made of mirror fragments and reflections, invites you to look within. It became the image that comes with every bottle.

On the tag you can write a wish, a promise, a thank-you. A way to hold on to a moment and keep it.

Marzia Boaglio's canvas Mirror of the Soul on an easel: pink, grey and black geometric shapes
The pencil sketch of the artwork, with hearts and intertwining lines
From sketch to canvas. Artwork by Marzia Boaglio.

Order

Would you like some bottles?

Our online shop is coming soon. For now, just write to us: we'll send prices and availability and arrange delivery or collection at the winery. We answer personally, usually within the day.

Planning a dinner, an event or a corporate gift? Tell us what you need.

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